Become the energized, focused leader you were meant to be by mastering the health basics that actually stick.
Earn Your Edge is an 8-month, behavior-based health transformation program for busy professionals seeking sustainable energy, clarity, and confidence without overwhelm, extremes, or burnout.
Built by Elite Edge, the health and performance division of World Changers.
You’re not failing.
Your systems are.
You’re capable. You’re responsible. You’re successful in many areas of life.
But when it comes to your health, it feels like:
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You’re constantly behind
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You know what to do… but don’t do it consistently
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Health always comes last
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You’re exhausted from trying and restarting
You’ve tried programs before.
Nothing stuck.
Not because you lack discipline, but because no one gave you a system built for your real life.
The real problem isn’t motivation.
It’s misalignment.
Most health programs assume:
- Unlimited time
- Unlimited energy
- Minimal stress
Your life includes:
- Work pressure
- Family responsibilities
- Mental load
- Constant decision-making
When health requires more thinking, it’s the first thing to go.
Earn Your Edge removes the thinking and replaces it with structure.
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Introducing: Earn Your EdgeÂ
Earn Your Edge is the foundational health operating system by Elite Edge.
It helps you:
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Build habits you can actually maintain
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Create structure without rigidity
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Understand your body with confidence
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Stop guessing and start implementing
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Become someone who takes care of themselves consistently
This isn’t a reset.
It’s a foundation you keep for life.
A simple 3-step plan
Step 1: Join
Enroll in the Earn Your Edge cohort and gain immediate access to the Elite Edge system, app, and community.
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Step 2: Build
Follow weekly structure, attend live calls, track habits, and implement health fundamentals with guidance and accountability.Â
Step 3: Transform
Sustainable energy, confidence, clarity, and an identity shift that lasts long after the program ends.
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âś… This program is for you if:
- You’re a working professional (often a parent)
- You feel overworked, overstressed, and overwhelmed
- You know change is needed — but don’t know where to start
- You want simplicity, structure, and accountability
- You want energy that lasts, not quick fixes
- You want to feel confident making health decisions
- You don’t want to do this alone
❌ This is not for you if:
- You want a 30-day challenge
- You’re looking for a rigid diet plan
- You want motivation without responsibility
- You aren’t ready to commit to consistency
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What makes Earn Your Edge different
This is not another program that teaches what to do.
It teaches you how to implement, sustain, and become.
âś” Behavior-based, not theory-heavy
âś” Built for busy professionals
âś” Long enough for a real identity change
âś” Guided, supported, and structured
âś” Community-driven, not isolating
âś” A system you keep for life
How the program works
Education + Coaching
- 2 live Zoom calls per month (teaching + discussion)
- Clear, practical education on foundational health pillars
- Integrated insights inspired by:
- Dr. Mark Hyman
- Dr. Peter Attia
- Dr. Mindy Pelz
- Dr. Gabrielle Lyon
- Dr. Will Cole
- Dr. Casey Means
- Dr. Daryl Gioffre
No overwhelm. No contradiction. Just clarity.
Behavior-Based Implementation
 You won’t just learn — you’ll apply.
- Weekly structure
- Habit frameworks
- Real-life execution
- Identity-level change over time
This program is designed to bridge the gap between acknowledging and action.
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Community & Accountability
You are not meant to do this alone.
- Group accountability
- Shared progress
- Support without pressure
- Structure without shame
Consistency becomes easier when you have support.
Elite Edge App AccessÂ
Your personal health command center:
- Habit tracking
- Food logging
- Training programs
- Progress tracking
- Health data organizationÂ
Your 8-Month Transformation Journey
Lori McDowell
Physically, I can now run consistently—one, two, even two and a half miles without stopping. I also have more energy and can eat less while still feeling fueled. It almost feels like I’m turning back the clock—I feel younger and more alive than before the trip
Dr. Jason Bradley
My confidence in my body and health has had a profound impact on my business in numerous ways. What I've found over time is that when I start to get overwhelmed, especially with company, one of the first things to go by the wayside is prioritizing myself and my health needs, because I have so much business to attend to, because we're very busy people. We have a lot of different companies, and we're entrepreneurs.Â
Rachel Bradley
My confidence in my body and health has shown me that I can accomplish difficult things, and that it’s about showing up consistently, day by day. It’s the little things—exercising regularly, showing up in the small moments—that really create growth, not just the big projects or big things.
Who’s behind Elite Edge
Elite Edge is led by founder McKensie (“Kens”), a graduate in Health Science with over 13 years of coaching experience across private, corporate, and high-performance environments.
Kens has coached:
- Executives
- Consultants
- Athletes
- Global leaders
While living the lifestyle herself, traveling extensively and building systems that work anywhere in the world.
Elite Edge is the official health and performance division of World Changers, connecting physical optimization with leadership, purpose, and long-term impact.
This isn’t fitness for aesthetics.
It’s performance for life.
Choose your path
Solo
- Full 8-month program
- Community + coaching
- App access
$97
Couples
- Complete course access
- Built for partners
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$124.16
Group / Company
- Same program
- Discounted rate
- Team accountability
$77.60 per person
Enhanced Support (1:1 Coaching)
- Community + course
- Personalized coaching
- Deeper accountabilityÂ
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$297
